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Magda Founder & Head of Strategy
Read more Read more Magda started marketing for friends by stealing candies from her mom’s shop to distribute. She now does the grown-up thing and studies data science at Oxford University. She’s quite overfocused on marketing, statistics, and data. Between that and her hobbies in learning genetics, understanding psychology, doing exercise, and watching pandas, she doesn’t have much time left for the latest movies. Throw a Harry Potter her way – and super-educated Magda won’t get it at all.
Alex Head of Data Engineering
Read more Read more After working in web development and analytics for 5 years, there is NO WAY Alex will let you do anything before he’s got a whole data architecture engineered into your website. His motto: “In God we trust. All others must bring data.” Don’t be intimidated, though. He’s super patient and human about it

The Complete Guide: How to do Conversion Optimisation Research Step-by-Step (part 2)

1 One step further
2 What do customers really care about?
3 Get your free ebook
KEEP READING or waveform icon, listen audio LISTEN AUDIO
blog post image
Magda Founder & Head of Strategy
Read more Read more Magda started marketing for friends by stealing candies from her mom’s shop to distribute. She now does the grown-up thing and studies data science at Oxford University. She’s quite overfocused on marketing, statistics, and data. Between that and her hobbies in learning genetics, understanding psychology, doing exercise, and watching pandas, she doesn’t have much time left for the latest movies. Throw a Harry Potter her way – and super-educated Magda won’t get it at all.
Alex Head of Data Engineering
Read more Read more After working in web development and analytics for 5 years, there is NO WAY Alex will let you do anything before he’s got a whole data architecture engineered into your website. His motto: “In God we trust. All others must bring data.” Don’t be intimidated, though. He’s super patient and human about it

The Complete Guide: How To Do Conversion Optimization Research Step-by-Step (part 1)

1 Asking the right questions
2 Quantitative Research and Qualitative Research.
3 Get your free ebook
KEEP READING or waveform icon, listen audio LISTEN AUDIO
blog post image
Magda Founder & Head of Strategy
Read more Read more Magda started marketing for friends by stealing candies from her mom’s shop to distribute. She now does the grown-up thing and studies data science at Oxford University. She’s quite overfocused on marketing, statistics, and data. Between that and her hobbies in learning genetics, understanding psychology, doing exercise, and watching pandas, she doesn’t have much time left for the latest movies. Throw a Harry Potter her way – and super-educated Magda won’t get it at all.
Alex Head of Data Engineering
Read more Read more After working in web development and analytics for 5 years, there is NO WAY Alex will let you do anything before he’s got a whole data architecture engineered into your website. His motto: “In God we trust. All others must bring data.” Don’t be intimidated, though. He’s super patient and human about it

Cut your data analysis time in half with correct URLs architecture

1 Faster Segmentation
2 Better website tracking
3 How to build an effective URL architecture
KEEP READING or waveform icon, listen audio LISTEN AUDIO
blog post image
Magda Founder & Head of Strategy
Read more Read more Magda started marketing for friends by stealing candies from her mom’s shop to distribute. She now does the grown-up thing and studies data science at Oxford University. She’s quite overfocused on marketing, statistics, and data. Between that and her hobbies in learning genetics, understanding psychology, doing exercise, and watching pandas, she doesn’t have much time left for the latest movies. Throw a Harry Potter her way – and super-educated Magda won’t get it at all.
Emanuel Head of Conversion Rate Optimization
Read more Read more Emanuel started his career by having fun as a sports reporter. After pivoting to accounting, he ended up with SEO and web analytics, which he’s been doing quite successfully for the past 3 years. He believes in data as a life value, and then in his other hobbies: football (but only as a spectator) and music (which he thinks he can produce). Bring him a guitar and piano and judge his musical abilities for yourself.

Building a solid Analytics Measurement Plan [step-by-step + free template]

1 STEP #1: Set your business objectives & KPI’s
2 STEP #2: Business measurement plan
3 STEP #3: Check that our data is accurate
4 STEP #4: Enrich Your Data With Additional Information
5 STEP #5: Create A Technical Implementation Plan
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blog post image
Magda Founder & Head of Strategy
Read more Read more Magda started marketing for friends by stealing candies from her mom’s shop to distribute. She now does the grown-up thing and studies data science at Oxford University. She’s quite overfocused on marketing, statistics, and data. Between that and her hobbies in learning genetics, understanding psychology, doing exercise, and watching pandas, she doesn’t have much time left for the latest movies. Throw a Harry Potter her way – and super-educated Magda won’t get it at all.
Jasmina Head of Content Strategy
Read more Read more Jasmina’s motto: “no panic”. And she has good reason not to, as she’s got the concept of online marketing down pat through formal study and experience. Not to mention, she’s from the select few to multitask well. She gushes over animals, the mountain view and cooking, especially if it’s a new recipe for every single meal. Strike up a conversation with her, she’s charmingly outgoing and would love to chat with you.

How to leverage Google Analytics data to improve your Facebook campaigns

1 What’s the issue?
2 The problem with Facebook reports
3 Segmentation: what’s this about?
4 The correct approach to segmentation
5 Advanced segmentation
KEEP READING or waveform icon, listen audio LISTEN AUDIO

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