What's changed in Google Analytics 4 compared to universal Analytics
Creating and configuring the JS Variable
Get the FREE custom code delivered to your inbox
Faster segmentation
Better Website Tracking
How to build an effective URL architecture
Why you need a measurement plan
What does a measurement plan include
How technical it should be made?
Using Google Analytics to improve Facebook paid traffic
The problem with Facebook reports
Segmentation: what's this about?
How to build a segmentation strategy from the ground up
How to run a data analytics audit
Why a healthy segmentation strategy starts with understanding the business
How can you end up with duplicated code?
How to check if your tracking code snippet is duplicated?
What's the damage and what data is reliable?
Why should you use a custom cookie template
Our idea of a custom template
The user cookie in action
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